Laptops for Your Lifestyle
an Amazon Fashion, intel and microsoft partnership
3 brands. One seamless shopping experience. When this project was brought to the Amazon Ads team we were asked to bridge the gap between Amazon Fashion, Intel and Microsoft. By creating individualized personas, an Amazon shopper could easily find the right computer and processor for their unique needs. It’s also worth mentioning that this was a classic Covid shoot—shot and collaborated entirely over video chat.
☝️ Press play to see the online shopping experience in action ☝️
A little something from the drawing board: