#TargetRun Digital Campaign
Target gave us a list of priority products that they wanted to push through a digital campaign. My team and I thought that the best way to tell a #targetrun story would be through the world's most universal language: emojis.
Illustrator: Anne Ulku
CW: Chris Yocum
weather.com
No matter the weather, a #targetrun is always in order. With this media placement, we could run our emoji banners based on what was happening in your neck of the woods.
Whether the sun is shining...
...or if it's a bit overcast...
...even on the wettest of days...
...or when winter comes, a #targetrun is just a click away.
